So your business is going to run a client function or you maybe rewarding your employees for a job well done. What do your guest or employees expect? Good food, quality drinks, be they alcoholic or not, soothing music and an address by an interesting speaker. By interesting it is not meant an analysis of the companies accounts by the Chief Executive Officer no matter how colorful or conversely dry and hesitant the delivery. No what is interesting are presentations from celebrity speakers who are used to talking to gatherings of people and who may be working or have worked in an interesting field.
Their celebrity speaker is guaranteed to add interest to the proceedings of the occasion and if they can speak well that will be a bonus.
The celebrity chosen should be appropriate to the audience. If the audience cannot be defined then some one who has recently been in the news or and icon of the popular culture is often engaged. This person could be a star of the small or large screen depending on the size of the fee budget or perhaps a topical and charismatic retired politician. They should be retired because it may not be appropriate to start electioneering at such an occasion.
So what can these people bring to your function? It maybe the wow factor of having someone usually seen on a screen, large or small, there in the flesh in front in front of a spell bound audience. There is always the chance that the celebrity might mingle with the people after the address and the chance meet this person one on one.
Conversely lesser known celebrities maybe fantastic presenters so could be worth consideration if there is no reliance on their wow factor to get the people to an event. In this case the food, drink and music would have to be good be good enough to be the draw card and the speaker would then be seen as a bonus.
If the audience is a collection of geeks (read technical experts) then a super geek may enthrall them. There would be a number of those in the dot com world or in the technical world of the particular audience. The host would need to be sure that these super geeks were able to engage with that audience and not alienate too much of it with geek speak (read technical jargon).
Who can resist the telling of story about a famous game winning touch down, goal, try line crossing form the athlete who actually scored it or at least assisted in its delivery? If presented well this can be very inspirational stuff.
So what else can celebrity speakers bring to their audience? Apart from entertaining they are usually seen as being successful in their particular fields and can often bring with them a message about how they achieved their success and how others may emulate this. The hope for the hosts is that the speaker will impart some of this motivation on to clients or employees. This would in turn make the audience associate this inspiring address with the host or employer and be encouraged to continue their business or employment with the host.
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Tags: celebrity speakers, speaker, speakers